CASE STUDY

Green Envy Makeup

Green Envy Makeup was needing a logo and a website to feature Makeup Artist Marzena Skowronski's services and portfolio. She wanted to emphasize her use of all-natural makeup. Branding that highlighted this value was developed. In the end, the client was happy and continued to extend the branding to her bath & beauty product line.

Problem:

Freelance Makeup Artist, Marzena Skowronski, required branding and an online presence that differentiated her from the competition.

Solution:

Marzena uses only non-toxic makeup products, which is uncommon in professional makeup artistry. I developed a branding strategy that identifies with her values of being kind to our bodies by using only non-toxic products. I designed a logo and website that showcases her large portfolio of work and reinforces her brand promise of being kind to your body and world.

Features:

  • Customized WordPress site
  • Mobile Responsive
  • Custom designed graphics and branding
  • SEO & Google Analytics
Not only did Erin implement my ideas, but she provided very useful recommendations for improving the quality and functionality of my site. I would not hesitate to recommend Erin. She is efficient, professional, helpful, patient and talented. I consider Erin to be an expert in her field.
Marzena Skowronski
Marzena Skowronski
Makeup Artist, Green Envy Makeup

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